OPP are investigating a single-vehicle motorcycle crash in Midland on Saturday that resulted in the death of the lone rider.

The incident happened on William Street at around 4.30pm on Saturday, according to police. Simcoe County Paramedics and Southern Georgian Bay OPP officers responded to the scene.

Police say the 37-year-old motorcycle rider from Midland was treated at the scene and taken to hospital, where he was later pronounced dead by paramedics.

William Street was closed around Gloucester Street and Bayview Drive to allow debris to be cleared from the scene. The OPP’s Technical Traffic Investigations Unit is investigating factors that may have caused the crash, such as speed, helmet use and the driver’s condition.

Southern Georgian Bay OPP is appealing to anyone who may have witnessed the incident or has dash cam footage that could assist the investigation.