The hunt for the next evolution of the search engine has been going on for over a decade, but nothing has managed to even push Google’s dominance. The latest attempt, and by far the most possible alternative, are generative AI chatbots, which take all relevant links and data from the web and simplify them into a single answer.

Perplexity is one such chatbot that aims to be the next Google. Launched in August 2022, Perplexity was one of the first to use up-to-date data from the web, allowing it to answer news queries and act more like a search engine than a productivity tool.

This immediately brought Perplexity some bad press as it was accused by many news outlets of stealing content and not crediting it to the correct source. It has since added source credit and partnered with news organizations to share revenue when an answer uses their data.

– Advertising –

Perplexity generates revenue through ads and a premium service, which costs $20 per month. The premium subscription uses the OpenAI GPT-4 and Anthropic Claude 3 language models to enable more complex search queries, PDF analysis, and other upgrades.

Is Perplexity the next Google? It’s far too early to tell. The app has around 15 million active users, although how sticky those users are is another question. Google has around three billion users who access it regularly and it is a widespread technology that everyone knows. In addition, Google has also released its own AI overviews, which summarize queries into a single answer.

We collected data and statistics about Perplexity. Read below to learn more. Want to dig deeper? Check out our AI application report.

Perplexity Key Stats

• Perplexity AI has a revenue rate of $50 million and should generate revenue of approximately $25 million by 2024
• Perplexity has 15 million active users on its website and app
• The Perplexity app has been downloaded 8.9 million times since launch
• Perplexity AI received $915 million in funding and was reportedly last valued at just $9 billion.

AI Application Report 2024

Want to learn more about the AI ​​application industry? In our AI application reportwe cover financials, forecasts, usage, downloads, demographics and benchmarking.

Perplexity Overview

Revenue Perplexity

Perplexity monetizes its premium version at $20 per month alongside ads. It made almost no revenue in 2023, but saw rapid revenue growth in the second half of 2024. It reported a revenue rate of $50 million in October 2024.

Perplexity users

Perplexity had 15 million active users in its most recent usage update, up from 10 million three months earlier.

Perplexity Users 2023 – 2024 (mm)

Source: AI application reportCompany data

Perplexity Downloads

Perplexity had 2.8 million downloads in the third quarter of 2024, an improvement over the previous quarter.

Perplexity Users 2023 – 2024 (mm)

Sources: Appfigures, AppMagic

Funding Perplexity

Perplexity has so far raised $915 million from investors, with the latest funding round being the largest.

Perplexity AI Funding 2022 – 2024

Source: Crunchbase

AI application users

There are over 300 million people using AI applications, primarily for chatbots or image editing.

AI App Users 2021 – 2024 (mm)

Want to learn more about AI applications? See the AI ​​Application Report

Perplexity FAQ

How many questions did Perplexity answer?

Perplexity’s chatbot has answered 230 million questions since launch

How much has Perplexity raised AI?

Perplexity has raised over $900 million to date

How many people work at Perplexity AI?

Perplexity has 55 full-time employees

What AI models does Perplexity use?

Perplexity uses a wide range of language models, including GPT-4 and Claude 3

How many publishers have worked with Perplexity?

Over 300 publishers have partnered with Perplexity and receive a share of ad revenue every time it’s earned

What was Perplexity last rated at?

Perplexity was valued at just under $9 billion in its last funding round (information)