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Why is Donald Trump winning? 3 key factors that explain his swing gains.
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Why is Donald Trump winning? 3 key factors that explain his swing gains.

Although the votes are still being counted and more battleground states are yet to be called, we can see a handful of trends developing in the 2024 election. Former President Donald Trump is showing once again that he can turn already black parties rubies of the country and more republican. And in the suburbs, where Democrats have made gains throughout the Trump era, those gains look patchy at best this time around.

Meanwhile, while it’s still too early to tell for sure, Trump appears to have made widespread inroads with black voters, particularly in Latino communities.

Exit polls, the main way commentators and journalists try to make sense of electoral trends unfolding nationally, are notoriously unreliable and will take weeks or months to paint a complete picture. But here are some trends that seem clear so far.

Trump was able to maximize his support in rural areas

Everyone expected Trump to dominate in rural areas. What wasn’t clear, however, was whether he could improve on the already large margins he won by in 2020.

However, it seems he has. Early in the night, Trump built large cushions of support in Indiana, Kentucky, Georgia and North Carolina. This trend continued throughout the night. In rural counties in Pennsylvania, for example, the general trend as the votes were counted was that Trump was able to increase both turnout and the margin of support in the GOP heartland.

One obvious example of this rural growth: Lackawanna County, home to President Joe Biden’s hometown of Scranton, has swung 5.6 points to the right since 2020 — even though Kamala Harris still appeared on track to win the county with the smallest margin.

The suburban shift to Democrats has stagnated

To make up for those expected GOP margins of support in rural areas, Democrats had to rely not only on winning urban centers, but also on gaining momentum in the surrounding suburbs. Since 2016, those suburbs have been trending Democratic — but today it’s not clear that this leftward slide has continued.

The first clear sign of trouble in the suburbs was Loudoun County in northern Virginia, a suburb of Washington, DC, with a large concentration of college-educated voters. Joe Biden won it by about 25 points in 2020; this year, Harris appears to have won by about 17 points.

In Indiana’s Hamilton County, likely seen as an early indicator of other trends because of its Indianapolis suburbs, Harris trailed Trump by about 6 points — nearly equal to Biden’s performance in 2020 (Trump +7).

Still, other suburbs across the country continued this Democratic drift. In suburban counties around Atlanta, for example, Harris was on track to do slightly better than Biden in 2020, widening the Democratic margin in Cobb and Gwinnett counties by about a point each.

Democratic support among black voters, especially Latinos, continues to erode

Pre-election polls indicated that Trump was on track to post historic gains in the support of non-white voters. While we don’t have great national data yet (early exit polls can be unreliable), we’ve seen some dramatic changes in places with large Latino populations.

The most obvious example is Florida. The state moved in a decidedly Republican direction, and so did its Latino electorate. Miami-Dade County, which had been a reliably Democratic county with a huge Cuban-American population, swung for Trump by double digits. Osceola, a county with a large Puerto Rican community, also flipped for Trump after Biden won it by 14 points. Even more specifically, cities with large Puerto Rican and Cuban populations, such as Kissimmee and Hialeah, saw a dramatic drop in Democratic support, according to the Democratic firm. Equis Research analysis. A caveat: Florida’s Latino population is different from other parts of the country — it’s much more diverse in terms of national origin and had already shifted to Republicans after 2020.

However, similar changes occurred in South Texas, where Trump expanded his margins in the county he won in 2020, Zapata; flipped two more counties (Starr and Cameron); and ran nearly even with Harris in Hidalgo and Webb counties. Beyond these two states, which have moved more red, national exit polls, however unreliable, appear to paint a larger picture of eroding Democratic support among Latinos: Early results suggests Democrats barely won a majority of those voters after 2020 exit polls indicated Biden won about two-thirds.