Up to 70 parents and companies have now made allegations that they lost money to former international footballer Natasha Harding.

It is understood the total amount lost could be close to £70,000.

The former Reading captain, who is one of Wales’ most capped players and now goes by her married name Allen-Wyatt, faces a number of claims, including that she took money for one-on-one coaching with children she did not bear.

Ms Allen-Wyatt said she had to cancel “some sessions” due to circumstances beyond her control and apologized to those affected.

Since the allegations first emerged, parents and businesses in South Wales, North Wales, Gloucestershire and Worcestershire have told BBC Wales about their own experiences with Ms Allen-Wyatt in new claims worth £27,000.

Meanwhile, a parent who set up a WhatsApp group for those affected said their claims totaled around £40,000.

Reports were made to a number of police forces in Wales and England, some of which were passed on to Action Fraud, which co-ordinates fraud complaints across all regions.

Action Fraud said at least one report was “currently being assessed” by the National Fraud Intelligence Bureau.

Former team-mates also revealed to the BBC that some of Ms Allen-Wyatt’s actions “also affected ourselves, our families and friends”.

Ms Allen-Wyatt’s former club Manchester City was urged to cut ties with her as expert and commentator.

Andy Hughes, volunteer coach for under-12 and 13 girls at Northop Hall Girls in Flintshire, said Ms Allen-Wyatt offered one-on-one coaching to team members after appearing as a guest on his This Girl Can Play podcast, noting that wanted to expand his academy to North Wales.

She subsequently signed up 12 players for 10 training sessions at a cost of £280 per player.

But only two blocks of coaching sessions were offered and subsequent sessions were canceled or postponed after Ms Allen-Wyatt told Mr Hughes she had suffered two deaths in the family.

No further sessions were arranged and Mr Hughes said no refunds were given.

He said: “I was very, very disappointed. For someone who played the game at that level and who is an icon for the next generation of footballers, these sessions were really important.

“How do you explain to an 11-year-old girl that their Welsh hero isn’t going to come and coach them after all and that they’ve let them down?

“I’m disappointed that someone I presented as a great opportunity turned out like this. It’s a shame because the training he gave him was good.”

Daniel Rees, who runs Cardiff Classic Shirts, agreed to sponsor Ms Allen-Wyatt after contacting him via social media.

He gave her £500, for which she was promised the company would be advertised on her training shirts, hoodies and jackets for two years.

Mr Rees said he had seen no evidence that this had been done and had received no explanation, although he had tried to contact her.

“I couldn’t find any images of shirts that were meant to be printed, just a mockup that was sent to me,” he said.

“I never thought the worst, I just thought he was unlucky and that he would be fine.

“To see now that it’s so widespread has been a bit of a shock to the system.”

Mr Rees said he was also promised two match-worn shirts from Wales, which never materialised.

Kate Parker, a keen football fan from Wales, purchased training sessions as a Christmas present for her granddaughter after seeing the Tash Harding Academy on social media.

Mrs Parker, who runs two pubs in the Caerphilly area, paid extra for sponsorship through the academy and kit for her granddaughter, bringing the total to £1,335.

However, only one training session was offered, the second was canceled and Ms Parker ultimately demanded a full refund.

Only £350 was returned to him, in three instalments, with £885 still outstanding.

“He had also promised my niece a Wales shirt … it’s a big thing when you’re a kid,” Mrs Parker said.

“My niece is quite shy, I’ve been to a few of her soccer games and she doesn’t get involved as much as the others.

“She was pretty upset, but my sister sat her down and explained that (training) couldn’t happen and that’s it.”

BBC Wales approached Ms Allen-Wyatt for comment on these latest claims but did not receive a response.